Our Blog
A More Accurate way of Measuring Brand Loyalty
Brand loyalty is arguably one of the most important factors in determining the success of a product or service. A brand won't last long without it. It is essential to really understand how customers feel but the traditional research methods being used can be flawed and can lead to biased results.
You could be at Risk of Workplace Stress Lawsuits without using the right tools
Stress in the workplace can have a significant impact on both the mental and physical health of employees, but the first you may know of it is when your team starts to fall apart. Early intervention is essential to preserve the health of your workforce and your organisation. But how can you reliably spot the triggers?
DEI Practitioners are being let down by their measurement tools. Here is the solution
As a DEI Practitioner you need to be able to measure both conscious and nonconscious attitudes, to get a complete picture of how effective DEI strategies are. Explicit methods struggle to achieve this as they only measure what people are willing to share - not necessarily their true feelings or beliefs. But there is a solution and we’d like to share it with you.
Why your surveys are fundamentally failing you
Unfortunately, many organisations still base major decisions and spends on the data from traditional explicit surveys alone. The problem is, explicit surveys often fail to measure the truth. Implicit methods are a far superior alternative. Why? Read on.
THIS is why you need to take Neurodiversity in the Workplace seriously
What do businesses need to be doing better? The big question in this episode of Truthsayers® NeurocastTM.
What Employees Think About Their Workplace
Are your employees telling you how they really feel? In this podcast, Simon joins Helen Payne from Aon to reveal the truth.
Happier at Work Podcast
Psychological safety and employee engagement are inextricably linked. In this podcast episode, Simon shares his thoughts with Aoife O’Brien.
What We Say & How We Truly Feel. Why Are These So Different?
It can be very hard to share true feelings at work so what you are told by employees may not be the full truth. Being able to identify this cognitive dissonance is the key to de-risking critical decision making.
How Does Bias Spread Through An Organisation?
How we can still be true to ourselves when we feel we have to comply with the bias of our corporate culture? Paul Anderson Walsh offers insight.
Why Is It So Hard To Be Authentic?
It isn’t always easy being true to yourself. Paul Anderson Walsh, CEO, The Centre for Inclusive Leadership, joins Simon to tackle conscious bias and how to achieve authenticity.
How to inclusively support a diverse workforce
Jeff Fox, Aon talks to Simon Stapleton about how leaders can navigate their teams through change, whilst still keeping in touch with the individual.
The Agile Tools that Improve Resilience
Jeff Fox, Aon, discusses strategies being adopted by organisations to help people adapt and be resilient in the new business landscape.
Getting to the Truth
Relying on traditional metrics alone is costing organisations money without providing the needed results. Jeff Fox talks about why Aon has turned to behavioural science for the answers.
Getting a true measure of how people really feel
“That for me is a huge mental health time bomb, waiting to go off”. Perry Timms talks to us about the methods he’s using to measure the truth of how people really feel.
Our Mission in Pictures
When you call your company Truthsayers®, it sets a certain expectation. Such a name creates a responsibility to surface and communicate the truth, even if it is not what we always want to hear.
Implicit is the only truth you need to know
Melania Trump’s body double. Presidential inauguration crowd sizes. Russian sightseers. Terrorist incident hoaxes. What do these statements have in common?